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MyWebRoom will launch a free new social virtual reality platform next month, myVR, which will allow users to create and customize private room, and hold events using mobile-based VR headsets. It could be the first virtual reality platform that allows user-created environments. Two of the big players in the space, AltSpace and vTime, onlyRead More →

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More brands are likely to engage in using 360 degree video advertising, 2D digital billboards, 2D video, and even TV spots inside virtual reality environments over the next two years, the Interactive Advertising Bureau said in a report released Monday. At the same time, heat mapping analytics, emotional and story telling experiences willRead More →

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Time Inc., the publisher of the iconic Life magazine that closed in 1972, is relaunching the title — in virtual reality. The new Life VR features immersive storytelling, the company said in its announcement last week, and is available as a free download in the Life VR app for iOS and AndroidRead More →

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The Proto Awards gala will be held in Hollywood on October 8, and the list of nominees has been announced. Categories include Most Transportive Experience, Best Game, Best Music Experience, Best Social Experience, Best Mobile Experience, Best Interaction Design, Most Innovative, Best Original Score, Best Live Action Experience, Best Sound Design, Best Educational Experience, Best Student Experience, Best Narrative Experience, Best Independent Experience, Best UserRead More →

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Sketchfab is calling on 3D creators to re-create iconic scenes from movies and is giving away two Oculus Rifts, among other prizes, to the best creations. The contest deadline is October 13, and the application details are here.   Star Wars – Deliverance of Binks by JCulley3D on SketchfabRead More →

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The first lecture of Harvard’s CS50 introductory programming class, can now be viewed as a 360-degree video. It was filmed using the professional-level Nokia OZO VR camera, which costs around $45,000. This is the first time that the class is available in a format that can be viewed immersively on a virtualRead More →

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Google’s Daydream virtual reality platform is now open to the public. The Daydream software development kit came out of beta, the company announced Thursday. The kit, available here for Android, has native Unity integration and native integration with Unreal Engine 4. Daydream is coming this fall, and is part ofRead More →

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People watching 360-degree videos recalled the brands mentioned 28 times more than in traditional ads, according to a new report by Nielsen. Recall of 360-degree content in general was eight times higher, and consumers were three times as likely to buy after seeing an ad in virtual reality. Nielsen’s researched was conductedRead More →

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Virtual reality ad platforms continue to evolve, with vendors now offering analytics for advertisements placed inside 360-degree videos, virtual reality games, and other virtual experiences. Vendors are also trying to make the ads less annoying for users by experimenting with ad types and placements. VirtualSky Denver-based VirtualSky recently rolled out the ability toRead More →

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Camera maker 360fly has partnered with software company RaceRender to allow users to add custom video data displays to their 360-degree videos, the companies announced yesterday. Users can shoot the video with a 360fly camera, edit the video with the RaceRender software, and then share it to YouTube and other social media. The 360fly camera includes aRead More →

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This year’s presidential election will be conducted, in part, in virtual reality. A partnership between NBC News and AltspaceVR is transforming a virtual recreation of New York’s Rockefeller Center Plaza into Democracy Plaza, where AltspaceVR users can attend debate watch parties, live discussions with political experts and political comedy events.Read More →

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The social virtual reality platform AltspaceVR is doubling down on the social aspect, with interface changes designed to make it easier for people to get together. Previously, AltspaceVR — like many virtual environments — was organized around the idea of virtual locations. That doesn’t work well because when people showRead More →

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IMAX will begin its virtual reality roll-out as early as the end of this year, IMAX Entertainment CEO Greg Foster said at a conference in Los Angeles this Wednesday. Moviegoers will be able to purchase bundled ticket that cover both the movie and access to a virtual reality experience located at the sameRead More →

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If you spent the summer enjoying the doors and avoiding the news, then you’re one of the fortunate ones who was able to avoid the mess that is U.S. politics — but you might also have missed the flood of VR-related announcements. The amount of virtual reality news coming outRead More →

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Unity Technologies is organizing series of events in US and Canada to talk to young women who are curious about careers in game development. The company behind the popular Unity game platform engine used to develop video games for PC, consoles, mobile devices and websites. Unity is also one of the most popularRead More →

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Update: The folks at GeekBuying sent me a $5-off coupon to share with readers: XIAOMIVR5 So I just received a Xiaomi VR in the mail. The headset has been getting some attention in the media recently because Xiaomi is a giant brand, but the headset itself left me underwhelmed. It hasRead More →

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Press release: Greenlight Insights’ Virtual Reality Strategy Conference 2016 to Address Growth and Monetization Challenges VRS 2016 takes place Nov. 1-2, in San Francisco, and will feature new research findings from Greenlight’s fall 2016 VR Industry Report SAN FRANCISCO – Greenlight Insights’ Virtual Reality Strategy Conference 2016, will take place Nov. 1-2,Read More →

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The car industry has long been at the forefront in introducing new technology and has often developed new technologies from within, putting them quickly into production mostly with huge safety and ecology benefits. Sceptics might argue that much of this progress has been at the hard-fought insistence of regulators, toRead More →

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Press release: The World Chess Championship Match 2016 to become the first of any sport to be broadcast in 360-degree Virtual Reality The World Chess Championship Match, to take place in New York in November of 2016, is to be broadcast live in 360-degree virtual reality, a global first for any sport.Read More →

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Press release: Enterprise AR and VR Event Launched in London A new virtual and augmented reality event, focused on its disruptive impact on business, has been announced to take place on the 21st of September in London. VR World: Beyond the Hype, is the only event exclusively dedicated to enterpriseRead More →

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Due to user feedback, Las Vegas VR has moved beyond 360-degree videos with animated graphics and video overlays, as well as new interactive features to its application to improve navigation and user immersion. Since the app was first released this past March, it has been downloaded more than 10,000 times — andRead More →

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Press release: MyDream Announces LightVR, a Customizable and Interactive Virtual Reality Desktop Explore and Build Your Ideal Virtual Environment for Operating Your PC With LightVR’s Virtual Room Simulator SEATTLE, WA – Virtual Reality company and development studio MyDream Interactive Inc. today announced the early access release of LightVR, a multi-windowRead More →

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Disclosure: The folks at Vox VR just sent me a free review copy of their Vox+ Z3 headset, which is a rebranded version of the BoboVR Z3 but with a larger field of view. Thanks, guys! The purchase links at the bottom of this article are to all the major sites I knowRead More →

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CoSpaces, a platform that allows users to create, explore and share virtual reality spaces, is now being used by educators, teachers and students to create virtual learning environments and enhance learning. The platform now includes a creation tool that can be used by teachers to customize learning environments, allows teachers toRead More →

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Lifeliqe, a 3D, VR and AR educational content platform launched the Lifeliqe Go: Gotta match ’em all campaign today in which teachers and students to match their 3D interactive educational models with the right environment using augmented reality. To participate in the Lifeliqe Go campaign, teachers will have to shoot real lifeRead More →

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Have you ever though that wearing your VR headset didn’t make you look dorky enough? I have a solution for you! The Virtual Vizor is a clip-on device that fits on the bill of your baseball cap and lets you enjoy VR experiences hands-free. To be fair, given the techieRead More →

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Filming a 360-degree video of a model train set isn’t like filming life-sized events and requires special techniques and equipment, according to a team of Norwegian entrepreneurs. Special cameras are needed to film in extreme close-ups, and extra work is required to compensate for the parallax effect. The filmmakers – PointMediaRead More →

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I really liked the first FiiT VR headset that I tried, and when the FiiT VR 2S came out, I had to order it. It has the same field of view, but weighs a little less, and is better for augmented reality since the outside cover is almost completely open. Disclosure:Read More →

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The White House released a virtual reality video of President Barack Obama touring Yosemite National Park yesterday. Read the full announcement here. But the experience is only available on Facebook and on the Samsung Gear VR headset, with Oculus Rift support coming soon. Facebook owns Oculus VR which also provides contentRead More →

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Sony Music Entertainment will launch its Littlstar Japan VR video services next month, the company announced Wednesday. New York-based Little Star Media Inc. will provide the VR delivery platform, Sony said in the announcement. Content will be delivered via the browser, and to a variety of virtual reality headsets including theRead More →

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Press release: Penn State Athletics Launching Virtual Reality Channel Nittany Lions fans to have access to exclusive virtual reality content; will receive free VR headset to watch content from all 31 programs UNIVERSITY PARK, Pa.– Penn State Intercollegiate Athletics and EON Sports VR today announced a partnership to create aRead More →

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Next year, all mainstream Windows 10 computers will be able to run augmented and virtual reality applications built for the  Windows Holographic platform, Intel CEO Brian Krzanich announced at the Intel Developer Forum earlier this month. Windows Holographic was originally developed for the HoloLens, Microsoft’s augmented reality headset. Watch demo video below:Read More →

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Intel has announced a new all-in-one virtual reality headset, Project Alloy,  at the Intel Developer Forum 2016 earlier this month. The headset has its own brain, so not does not need to be connected to a computer or smartphone in order to work. There is no word yet on when the headsetRead More →

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Lifeliqe, a platform for 3D, VR and AR educational content, has launched a content creator tool that will allow educators to create intuitive and immersive educational content that integrate interactive 3D models in order to make lessons, presentations and e-books more engaging. The creator tool will also be brought into VRRead More →

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Press release: THE IMMERSE SUMMIT RETURNS ON TUES. OCT. 11TH AS THE LARGEST IMMERSIVE TECHNOLOGY CONFERENCE & EXPO IN THE PACIFIC NORTHWEST Now in its 3rd year, IMMERSE (Formerly SEA-VR) will bring together all of the latest Learnings, Companies and Innovations in the Virtual, Augmented and Mixed Reality Industry BELLEVUE,Read More →

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For the first time in history, virtual reality technology was used in the Olympic games to allow users to view events in virtual reality. We’re not quite at the point yet where sports fan can put on a headset and enter the Olympics stadiums and virtually attend all events. Instead, what we gotRead More →

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Press release: IDC Expects Blossoming Gaming Market in China Including VR Systems and Consoles BEIJING – According to the IDC China Gaming Market Forecast Analysis 2016-2020, the number of gamers in China reached 530 million in 2015, which is 1.7 times that of the entire U.S. population. IDC expects thisRead More →

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Press release: Worldwide Revenues for Augmented and Virtual Reality Forecast to Reach $162 Billion in 2020, According to IDC  FRAMINGHAM, Mass. – According to the new Worldwide Semiannual Augmented and Virtual Reality Spending Guide from the International Data Corporation (IDC), worldwide revenues for the augmented reality and virtual reality (AR/VR) marketRead More →

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Disclosure: This headset was provided free by GeekBuying. I like the idea of using all-in-one headsets for things like real estate and auto show rooms, trade shows or roller coaster rides. There’s no point of using an expensive headset or a high-end mobile phone if all you’re doing is showingRead More →

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Press release: The Dark Ride Project – Saving classic haunted attractions using Virtual Reality Since the 1970s, hundreds of ghost trains and haunted house rides have closed across the USA and they are now an endangered species. The Dark Ride Project captures the last of the world’s dark rides using virtual reality, sharing theirRead More →

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Public speaking is the single most common phobia, according to numerous studies. Now, virtual reality provides a low-stress way to overcome this fear and improve speaking skills. It can also help companies in the business of public speaking training and clinicians whose clients have related challenges. Here some virtual reality applications to try.Read More →

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I spent the last two weeks traveling in China visiting virtual reality companies and attending the annual China Joy conference. China has a very active VR ecosystem with a lot to learn but I came away with a clear key thesis: China will be a major first market for VR. High-end VRRead More →

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China’s Alibaba online retail giant told China Daily that it is developing virtual-reality-enabled mobile payment technology, which could allow users to pay bills in a 3-D virtual world by nodding their heads or making other gestures to log in payment accounts. Read the full story here. The company. which is known as China’s Amazon,Read More →

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If you want to share your OpenSim build online so that people can explore it with a virtual reality headset, consider Sketchfab. The platform, which has half a million registered users and nearly a million VR models, claims to be the largest 3D content sharing site on the web. For example, theRead More →

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MetaWorld, a multi-user virtual world, will add virtual reality creation tools and allow exporting of objects and launch a marketplace. The MetaWorld Pioneer Edition is currently in pre-alpha and users can pre-order it for $9.99 for early pioneer access. It will be released later this year with support for the Samsung Gear VR. Later on,Read More →

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The smartphone is able to replace a lot of the things we use to need. Alarm clocks, GPS devices, cameras, mail delivery, televisions, radios, tape recorders, record players, calculators, guitar tuners, pedometers — the list goes on and on. The next-generation augmented and virtual reality headset, which looks like aRead More →

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While CtrlAltStudio viewer 1.2.6.43412 has provided 3D/VR access for the Oculus Rift in Second Life and OpenSim, there is another way to explore virtual worlds in VR – through VorpX. VorpX allows some applications and games not specifically designed for virtual reality headsets to work in 3D virtual reality mode. With virtual world viewersRead More →